Melvin Jacob John

Coder of Human Emotion

writer / creative director / film director / brand strategist design guide / digital media athlete / content creator / advertising monk / team instigator / experimental thinker
Insights, ideas, imagery, film, technology, sound, art, copy - I use all of this to get people to emote with brands and content. After over 20 years in the advertising business I can handle brand strategy, creative direction, film direction, writing, design, sound, radio, print, outdoor and digital media.

Human beings laugh, cry, buy, enrage and engage when in contact with the programs that I code. This makes me wonder about the workings of the human mind even more. This gets me out of bed every day. This makes me want to create.

walker / scribbler / guitar player / singer / songwriter / cosmic trekker / film dissector / play-stationer / martial artist / life observer

experience

I’ve worked at Ogilvy once, twice if you count David, it’s younger sibling. I’ve worked at Lowe in two countries. I’ve turned small shops into creative well-known hot-shops. I’ve co-founded a digital content start-up. I’ve worked with some strange people. I’ve worked with some really awesome people. I’m still hands-on with the work. I still leave home fresh with possibility - just like my first day on the job.

copywriter
1998 - 2000
Creative Director
2004 - 2006
Creative Consultant
2006 - 2008
Creative Director
2008 - 2010


Creative Lead
2011 - 2013


Creative Director
2013 - 2015


VP Creative
2015 - 2017


Executive Creative Director
2017 -
Awards

Honestly I haven’t won many awards. Call it sour grapes or whatever you want, but I’d rather focus on making everyday work look good, rather than a few at the end of the year. Over the years, I’ve received some cool client letters digging the work, made some good friends at work, got a few global campaigns out, won a bunch of pitches. Rewards, not awards. Yeah, and probably some sour grapes too.

Melvin Jacob John

melvinjacobjohn@gmail.com

9742074477